Martin Technical Research
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Marketing for B2B Technologies

Who is Martin Technical Research?


Martin Technical Research specializes in business-to-business marketing for companies active in scientific, technical or industrial markets.
​
Richard Martin originally began his company in Seattle in 1991.  He'd been working as a market analyst for advertising/PR firm TFB/BBDO. When the agency was acquired by another company, Richard learned his job was eliminated. Within a week, two clients of TFB/BBDO contacted him and asked if he’d like to take on projects for them. The journey began….
​
From 1991-1996, Richard operated from Seattle.  From 1996-2008, the business was located in Urbandale and Des Moines, Iowa. During 17 years in business, Martin Technical Research worked for a diverse range of companies active in B2B markets.

515•255•8630

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  • Shive-Hattery, Iowa                        
  • Firehouse Software/Visionary Systems, Iowa            
  • Liberty Labs, Iowa                        
  • Infrared Solutions, Minnesota                    
  • Copeland Compressors, Missouri                
  • Alco Controls, Missouri                        
  • Midcon Cables, Missouri                    
  • Lenexa Penn Ventilator, Kansas                    
  • Toshiba-Mitsubishi-GE Industrial Drives, Virginia           
  • ​Fluke Electronics, Washington
  • ​Fluke Precision Measurement, Washington            
  • Battelle Labs Pacific Northwest, Washington            
  • Digital Equipment West, Washington                
  • Kistler-Morse, Washington                    
  • Intermec, Washington                        
  • Quest Integrated, Washington                    
  • JTAG Technologies, Washington                    
  • Nortel Networks, Canada
  • Ericsson Mobile Phones, Sweden
  • Arizona Instrument, Arizona
  • ​Metrotech, California            
  • ​Electric Power Research Institute, California
  • ​Tektronix, Oregon
  • ​Tromley Foundry/Redford-Carver, Oregon
  • Fluke Networks, Colorado
  • Genie Industries, Washington
  • Data I/O Corp., Washington
  • Ryan Instruments, Washington
  • Applied Microsystems, Washington
  • Chemgrate, Washington
  • Fluent Systems, Washington
  • Cashmere Manufacturing, Washington
  • Flohr Metal Fabricators, Washington
  • ​Zetec, Washington

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In 2008, Richard saw an attractive opportunity to join Advanced Analytical Technologies, Inc. (AATI) a biotech company in central Iowa. He was involved with all marketing activities during his seven years at AATI.  The company’s capillary electrophoresis product line for analyzing DNA and RNA grew from $800K annually to $15M+ by the time of Richard’s departure in December, 2015.  He retains stock in the company.

While Richard tremendously enjoyed working with the wonderful people at AATI, he knew it was only a matter of time before he’d go back to having his own business.  He opened up shop again in July 2016.

​


Personal Background
  • Junior year of college in Australia, 1983. In school for 8 months; hitch-hiked, camped & worked odd jobs around country for 5 months.
  • Honors graduate of the University of Massachusetts-Amherst, with B.A. in Journalism.
  • Worked on fishing boats in the Gulf of Alaska, summer 1985.
  • In 1987, deputy Iowa press secretary for Joe Biden’s presidential bid in the Iowa Caucuses.
  • Canoed 200-mile stretch of Mississippi River.  Wrote travel article about this adventure that was placed in 40 newspapers worldwide.
  • More recently…volunteer for Des Moines Roosevelt High School's speech/debate program and boys swim team.​


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Copyright 2017 • All rights reserved

​Martin Technical Research
5701 North Waterbury Road
Des Moines, IA 50312
Email Us

515•255•8630


Need a great web site? go to  brainstorm
  • Home
  • Case Studies
    • Lead Generation >
      • Digital Oscilloscopes
      • EMC/EMI Marketplace
      • Food/Beverage & Chemicals
      • Fiberglass Grating
    • Market Development >
      • DNA/RNA Analysis
      • Semiconductor Programming
      • Pharma/Biotech Cleanrooms
      • RF Calibration
    • Product Development >
      • Fire Inspection Devices
      • Underground Pipe Locators
      • 6 1/2 Digit Bench DMMs
      • Current Clamp Meters
      • Food Irradiators
      • Circuit Breaker Diagnostics
      • Moisture Analyzers
    • Marketing Communications >
      • Technical Writing
      • Public Relations >
        • AATI
        • Kistler Morse
        • Liberty Labs
        • Ryan Instruments
        • Midcon Cables
        • Chemgrate
        • Western Display Fireworks
        • Fluke Networks
      • Sales Tools >
        • AATI
        • Kistler-Morse
        • Ryan Instruments
      • Print Ads >
        • AATI
        • Arizona Instrument
        • Ryan Instruments
      • Business Articles
  • Technologies
    • Analyzers & Instruments
    • Test & Measurement Equip
    • Refrigeration & HVAC
    • General Industrial
    • Optics
    • Nuclear-Related
    • Software and Related
    • Components
    • Computer Hardware
    • Systems
    • Medical
  • Research Snapshots
    • Fire Fighting
    • Ultrasonic Level Detection
    • Facility Lighting Systems
    • Aircraft Repair
    • Underground Pipe Locators
    • Drug Moisture Analysis
    • ESD Guns
    • Semicon Programming
    • Calorimeters
    • Installing Fiber Optics
    • Clamp Meter Displays
  • About